In this digital age it is not possible for any business, big or small, to handle the branding and advertising aspect single- handily. In the ever-evolving world of internet, many things like SEO, Google Ads, social media marketing, email marketing, design , digital design, BTL marketing etc. Have come to the fore that demand intense detailing. It is here that we support you by taking all these responsibilities on our able shoulders. We are proud to be one of the best branding and advertising agency in Chennai that helps you in creating brand identity, brand awareness, and advertising services so you can get your point across your customers in the most impactful way.
Our branding services help you gain a definite edge over your competitors through detailed transformations. There is a lot that goes into building a brand and promoting it in the right way. While advertisement helps you in reaching out to your prospective customers, branding is a way to attach something meaningful and positive to your name. Branding is not just limited to designing a logo and starting a new exciting campaign. In fact it is a never ending effort to run your business in a way that it connects personally with the customers.
The right branding will help you attract new customers, expand your business and increase your revenue. We are here to take your brand several notches higher than your rivals and make your product/services more relevant. We can help you build a brand from scratch or help you in reinforcing an existing design. We are adept at creating effective, high-quality designs that are not just beautiful but match perfectly with the essence of your brand.
In the words of Walter Landor, “Products are created in the factory but brands are created in the mind.”
Components of Branding
The major components of an effective branding strategy are:
- Brand Research & Analysis:
- Vision Framework
- Brand Promise
- Brand Positioning
- Brand architecture
- Brand Identity
- Brand design
- Corporate visual identity (logo design, stationery design, etc.)
- Brand naming
- Brand communication
- Brand campaigns and communication
- Corporate and social engagements
- “Well equipped amenities to meet their business needs.”
- “powerful branding strategies”
- “Transparent process and pricing”
- “Skilled team members ”
- “Experienced strategies and reputationmanagers”
- “Latest Technologies and Tools to get best results”
- “Step by step guidance and update on process”
- “Result driven potential work process”
Branding helps you in positioning your business in a unique way that is easily differentiated from similar businesses. Branding will help you in attracting new customers and building a larger and reliable customer base. Branding creates an elevated level of customer awareness. Also, the recall value of your business is enhanced with the right branding strategy.
Elevating the Advertising Efforts
A good effort spent on branding always takes the load off your advertisement efforts. We can reach a wider audience base via the various social media platforms without shelling out a huge amount of money. Good branding will help you gain customers even if you spend little on advertisements.
To make your business instantly identifiable and to give it credibility, branding is very important. If your business comes across to people as professional and polished, you are likely to attract more customers. You also earn a great reputation in your industry.
Edge Over Competitors
Your competitors, especially the new entrant into the field, will find it difficult to challenge you if your branding is strong. A well-designed branding strategy can even take you ahead of your close rivals.
To Enhance Brand Loyalty
we often see it that if you stick to your brand values and promises, then over time, consumers become loyal to your brand. Often brand loyalty lasts a lifetime and is often passed on to the future generations.
Boosting Conversion Rates
Strong branding can help you be discovered on the social media platforms. Right placements of advertisements and the right promotion helps in boosting conversion rates.
Boosts Employee Satisfaction and Pride
Everyone likes to be associated with a reputed brand. A powerful brand not only attracts the best employees but also becomes a reason for their pride. Employee retention rate in powerful brands is always higher as compared to that in weaker brands.
Easier Product Innovation and Launch of New Products
An established brand finds it easier to launch new products and makes innovations in existing ones as the equity and the brand loyalty of a powerful brand can be easily leveraged
Allows Premium Pricing
Branding gives the seller the freedom to sell the products or services at a premium price. It minimizes the risk associated with commoditization as it helps in creating an emotional effect around the product that permits improved pricing.
Are your branding services affordable for small businesses?
There are many examples of small businesses who have spent a limited amount on branding and created hugely successful branding and advertising campaigns. We offer the best branding and advertising services in Chennai at very competitive prices.
What if I am not happy or I am not sure about the brand strategy designed by you?
If your sensibilities do not match with our sensibilities while working on the branding strategy, then you can let us know. We talk it out and discuss what we have tried to aim for in the design strategy and if it aligns with your aim perfectly. If you are still not satisfied, we can will co-operate fully to come with a strategy that works.
How long does it take to design a brand strategy?
Just like all innovative processes, time taken for development of brand strategy will depend on several factors like the scope of work, the goals, the requirements and the deadline. A basic logo design service usually takes 3-5 days, and things like website designing can take a month. A new brand strategy, on the other hand, can take up to two to three months.
What will be the whole branding process be like?
Our whole way of working revolves around our customers. We start things with a strategic discussion to learn about your business, its mission, its vision, where your business has come from and how we can take it to the next level. After careful listening of your business story and the values of your business, and completely understanding its nature and the target customers, we start working towards creating a course of action that will make your business memorable and iconic.
What difference does branding make?
Will branding work for small business as well?
No small business would intend to stay small. Branding is actually an investment in the future growth of any business. It can kick of immediate and explosive sales that can take your small business to new heights.
Do you also offer re-branding services?
Yes, we also offer re-branding services. If you an old business who is looking to revamp itself completely to get in tune with the present times or a business who just needs a little change here and there in their existing brand strategy, we are all there to help you.
In which areas of branding and adverting will you help me?
We offer comprehensive branding services. Some of our services include:
- Branding/Brand Design
- Brand creation and Evolution
- Brand Naming
- Campaign Creation
- Packaging design
- Communication design
- Digital design
- Content and Campaign Management
- UX/UI design and Build
- Analytics and Optimisation
- Website design
- Trade shows
- Logo Design
- Business cards
- Print materials
- Website Designing
- Graphics designs
- Content writing
- Animated videos
- Print materials
- Online Reputation management
Is web designing also included in branding?
We also offer web designing services also with branding services. There are also several branding plus web designing packages that you can avail from us.
How often will I need to update my brand image?
Minor alterations can be made every 7-10 years to keep the brand fresh. Often the brand is given a makeover if the colours, fonts and the overall brand strategy starts to look obsolete. Also, if your company undergoes a major transformation like a merger, or the name of your company is changed, then you will need a new brand image.
What the benefits that I can expect from branding my business?
Branding lends an instant recognition to your product or service and differentiates it from other similar products or services. A good brand embodies the essence, values and unique selling points of your business. It makes you stand apart from your competitors and gives you a definite edge. Branding will help you in enhancing your customer base and in increasing your profits manifold.
REPUNEXT FOR ELEVATING YOUR GOALS
RepuNEXT is known for its excellence, esteemed in June 2004 as Next Level and renamed as Repunext in 2017. we are specialist in Web Design and Development, SEO Onpage, SEO Offpage, Content Writing, Graphic Design, Web Application, App Development, Video Editing, Whiteboard Animation, 2D Animation, Social Media, Branding, Digital Marketing, Brand Consulting, PR, Audiovisual commercials, Web Application, IoT, e-commerce 4.0, ChatBot, Artificial Intelligence, Software Development, Blockchain and many more new technologies.
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We are a trusted team of web designers from Chennai. Our passion for budget friendly web designing has earned us credits and years of experience.
We have over 10 years’ experience on both local projects and international projects. The professional finish of our websites has earned us these opportunities and helped us stay for so long. We have not only survived; we have flourished. Our customers are thrilled to work with our team of enthusiasts.
We have a passionate team of staff. Our team only contains people who love what they are doing. And so our team is on the top of their game, always learning new trends. Our staff is always the right mix of friendly and professional.
Best of all, we come at an affordable price range for all categories of people. We work with bare minimum wage and at high-priced wages. We know there are budding entrepreneurs who are struggling and flourished entrepreneurs who want to top their game. And we can afford them all. We have had the pleasure of hearing how happy our customers are with our design time and time again.
You have got one website to tell your customer why you are the best. And you have got to tell it with elegance. And we can give you just that. And a lot of satisfaction. We put your demands and expectations at the top of our checklist.
We provide everything for the website, including content. We can also guarantee a good rank in the search engine. If you have any doubts about going for a website, contact us. Our service team is always there to assist you with the right website suitable for you.
To step into the wilderness of the internet without fear, contact us.